Skip to main content

Must read: Why Linda Ikeji Makes More Money Than Nairaland

This is a culled post from a website.. I was talking to a CEO of a huge advertising agency in Lagos island, and I told him I do not believe Linda Ikeji bought that car for 24m million naira in cash. How come she makes so much money? I told him about a site callednairalandand he laughed. He said his agency had patronized Linda to to the tune of about 5m in cash, and he hasn’t even bought any space on nairaland.com. I asked why.. He gave me about four reasons reasons.
Seun Osewa, Founder of Nairaland
Nairaland’s homepage looks idiotic on a desktop. The page looks like an abandoned webpage and that chases potential customers away
Nairaland seems to have more low income bracket users than high income. Linda Ikeji on the other hand has got a lot of High income readers and they have the financial capacity to purchase products advertised on the blog. On the other hand Nairaland’s users are mainly job seekers, scammers and the likes or small start business men who just dont have the money. They come to the site to trade their ‘goods’ and not to buy anyway
Nairaland doesn’t have a face. He compared Stella Dimok to Linda. He said how many times do you see Stella in Public? Shes based in Germany and so no face. Same with Nairaland. No one knows whos behind it. He said Great organisations always have a face. A CEO out there in the public eyes. He then gave examples like Bill Gates, Mark Zuckerberg, and so many others. They’re out there in the public eye. That he said does not just attract customers but big time investors. He said Linda Ikeji is more out there, more social and so people like her (shes pretty too) and trust her with big money more than someone whom they do not even know!
Nairaland’s frontpage contains trashy topics. He said when you got topics like ‘ Why do ladies fart?’on the frontpage or which do you prefer Chicken or turkey on a front page, then that kind of site cant be taken serious by any customer or investor. Linda’s blog on the other hand contains trendy and fashionable topics that attracts upscale folks and wealthy readers. Advertisers he says love such a medium.

Comments

Popular posts from this blog

Different technologies and thier founders

1. Google: Larry Page & Sergey Brin 2. Facebook: Mark Zuckerberg 3. Yahoo: David Filo & Jerry Yang 4. Twitter: Jack Dorsey & Dick Costolo 5. Internet: Tim Berners Lee 6. Linkdin: Reid Hoffman, Allen Blue & Koonstantin Guericke 7. Email: Shiva Ayyadurai 8. Gtalk: Richard Wah kan 9. Whats up: Laurel Kirtz 10. Hotmail: Sabeer Bhatia 11. Orkut: Buyukkokten 12. Wikipedia: Jimmy Wales 13. You tube: Steve Chen, Chad Hurley & Jawed Karim 14. Rediffmail: Ajit Balakrishnan 15. Nimbuzz: Martin Smink & Evert Jaap Lugt 16. Myspace: Chris Dewolfe & Tom Anderson 17. Ibibo: Ashish Kashyap 18. OLX: Alec Oxenford & Fabrice Grinda 19. Skype: Niklas Zennstrom,JanusFriis & Reid Hoffman 20. Opera: Jon Stephenson von Tetzchner & Geir lvarsoy 21. Mozilla Firefox: Dave Hyatt & Blake Ross 22. Blogger: Evan Willams

76 Hungry Boko Haram Members Surrender To Nigerian Military

Dozens of emaciated-looking Boko Haram members begging for food have surrendered in northeast Nigeria, the military and a civilian self-defense fighter said Wednesday. Seventy-six people including children and women gave themselves up to soldiers last Saturday in Gwoza, about 100 kilometers (60 miles) southeast of Maiduguri, according to a senior officer. All are being detained at military headquarters in Maiduguri, the birthplace of Boko Haram and currently the command center of the war against the Islamic extremists, according to the officer. He insisted on anonymity because he is not authorized to speak to journalists. The detainees said many more fighters want to surrender, a self-defense civilian fighter who helped escort them to Maiduguri told The Associated Press. Food shortages could indicate that Nigeria's military is succeeding in choking supply routes of the Islamic extremists who have taken their fight across Nigeria's borders. Some 20,000 people have died in th...

90% of people don't know this

World famous Company Name Origin/ Meaning…. 1.Mercedes - Name of the daughter of the founder. 2.Nokia - Name of river in Finland. 3.Pepsi - Named from the digestive enzyme pepsin. 4.Honda - From the name of its founder Soichiro Honda. 5.Sony - from the Latin word 'sonus' meaningsound. 6.Maggi - Food company named after its founder,Julius Maggi 7.Suzuki - From the name of its founder, Michio Suzuki. 8.Samsung - Meaning 'three stars' in Korea. 9. Toyota - From the name of founder, Sakichi Toyoda. 10.Yamaha - After Torakusu Yamaha, who founded the company. 11.Adidas - From the name of the founder Adolf (Adi) Dassler (das). 12.Apple – For the favorite fruit of co-founder Steve Jobs. 13. BMW – Bayerische Motoren Werke, (Bavarian Motor Works). 14. Coca-Cola – derived from the coca leaves and kola nuts used as flavoring. Coca-Cola creator John S. Pemberton changed the 'K' of kola to 'C' to make the name look better.